Why Every Virtual Assistant Needs a Terms of Service Page

If you’re running a virtual assistant business, you need more than a Canva logo and a booking link. You need a Terms of Service page — and not just because it “looks professional.”

Your Terms of Service (TOS) is the bit of your website that sets the ground rules. It explains what your clients can expect when they work with you, outlines how your services are delivered, and covers your back if anything goes wrong. Think of it as your digital safety net — essential if you’re offering services online.

Let’s say you link out to a tool, course, or third-party website. If that link leads to a broken page or worse — something scammy — a clear TOS can state that you’re not responsible for what happens off your website. That tiny clause? It can be the difference between a frustrated client and a full-on legal drama.

A TOS also helps you stay compliant with UK consumer protection laws. There are legal rules around what you need to disclose — especially if you’re selling packages, using affiliate links, or collecting payments through your site. A good Terms of Service can help you avoid sticky conversations with clients or worse, an unexpected tap on the shoulder from Trading Standards.

Not all Terms of Service pages are created equal. Some are stuffed with legal jargon that makes your eyes glaze over. But if you’re a VA, yours needs to be human, plain-English, and tailored to how you work — including things like what happens if a client cancels last minute, how you handle data, and when payment is due.

It doesn’t have to be complicated. It does have to exist.

So if your current TOS is a blank page (or a forgotten Word doc on your desktop), now’s the time to get it sorted. Your business — and your future clients — will thank you for it.

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